SubtleSummitWatch

SubtleSummitWatch Logo
Request Quote

We create apps that actually work for Indian businesses

Started in 2019 after seeing too many firms spend money on apps that looked good but solved no real problems. We're a compact team in Telangana that has built more than 40 mobile apps for enterprises across India.

Mobile application interface design process

Apps Crafted for Actual Users

Here's something we learned early: most app development companies in India focus on features that sound impressive in meetings. But when the app launches, nobody uses it the way they expected.

In the first week, we talk directly with the people who'll actually use your app. Not surveys or focus groups – real conversations. A restaurant owner in Hyderabad taught us more about delivery apps in half an hour than any design course ever did.

Your customers aren't tech experts, and they shouldn't need to be. We build apps that make sense the first time someone opens them.

How We Work Differently

What Building an App Actually Looks Like

No corporate jargon. Just the honest process we follow for every client.

1

Understanding What You Actually Need

We spend a couple of weeks simply listening. Recently, a retail client approached us seeking a loyalty program app. After speaking with their customers, we realized they actually needed clearer inventory visibility. So we built that instead, and their sales rose by about a quarter in the first quarter.

2

Design That Makes Sense to Indians

We design for the way people in India really use their devices. That means accommodating slower networks, varying screen sizes, and several languages. Your grandmother should be able to navigate your app without needing assistance.

3

Building and Testing in Real Conditions

We test apps on aging Android phones with unreliable 3G connections, not just the latest iPhones with flawless WiFi. Your app must work in Tier 2 cities during rush hour, not only in a developer's office.

4

Launch Support That Actually Helps

The first month after launch is when you'll have questions. We're available via WhatsApp, phone, or email. When a payment gateway issue hit one of our clients at 11 PM during a sale, we fixed it within an hour. That's part of the service.

Why Clients Choose to Stay With Us

Most of our work comes from referrals. Here’s what clients consider most important after the app launches.

We Provide Clear Answers

We avoid technical jargon unless you request it. When something goes wrong, we describe what happened and how we’re addressing it in plain terms.

"They explained why our app was slow in rural areas and fixed it without making us feel dumb for asking." — Retail chain executive, Karnataka

Costs That Stay Within Reason

We provide a price range upfront based on similar projects we've completed. If anything unexpected arises, we discuss it before spending. In the previous year, most projects remained within a small margin of the original estimate.

"There were no hidden fees, no surprise invoices. They told us exactly what things would cost and why." — Healthcare startup founder, Mumbai

Planning for the Long Run

We build apps that can grow with your business. A logistics client began with basic tracking in 2021. Today they handle thousands of deliveries daily on the same foundation. We planned for that from day one.

"They asked questions about our five-year plan during the first meeting. That saved us from rebuilding everything later." — Logistics company director, Delhi

Software Development Services

Pick a path — every page describes what we create and our delivery approach.

iOS

Native iPhone and iPad development with a deployment-ready process.

Discover iOS Development

Android

Reliable apps across a wide range of devices and OS versions.

Discover Android Development

Desktop

Desktop applications—from prototype to installer and updates.

Discover Desktop Development

Web

High-performance, scalable web applications built with a clean architecture.

Discover Web Development

Tailored for Indian Market Realities

Building apps in India involves addressing challenges unseen in Silicon Valley—spotty connectivity, multilingual audiences, a wide range of device capabilities, and a variety of payment methods.

We have partnered with firms across twelve states. A delivery app that runs smoothly in Bengaluru could stumble in Patna if local conditions aren't considered.

  • Offline capability when connectivity fails
  • Support for local languages and scripts
  • Various payment methods including cash on delivery integration
  • Optimized for budget Android devices
  • Data-conscious design for restricted data plans
Open a Conversation
Android app development interface
iOS application development process